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Excessive exposure to sunlight can be extremely harmful to the skin due to UV, UV I, and other radiations. Alongside absorbing the maximum benefits of sunlight, direct sun exposure comes with skin diseases. Skincare companies found this opportunity and used it to promote the wholesale sunscreen business boom. Starting your own sunscreen business requires custom sunscreen manufacturing, which can be long and expensive. However, there are registered wholesale sunscreen suppliers on B2B marketplaces that can help you start your private-label sunblock in the USA.
The global market for sun care products, including wholesale sunscreen, was valued at 14.40 billion US dollars in 2023 and increased to 14.90 billion US dollars in 2024. During the forecast period, the industry is expected to grow at a CAGR of 5.16%, making it a 22.28 billion US industry by 2032. Europe dominated the sun care products market with a share of 30.42% in 2023.
This blog provides in-depth information about bulk sunscreen production companies and suppliers and market insights into this rising industry.
Private-label sunscreen manufacturing lets business owners choose exactly what goes into their products. You can select the SPF level you want, like SPF 15, 50, or even 100. These days, customers want more than just basic protection; they’re interested in options like tinted sunscreens and formulas that hydrate the skin.
With private-label sunscreen, you can work with manufacturers to create unique formulas for your brand. You get to pick the SPF strength, packaging, and sizes that fit your needs. Sunscreens are available as sticks, sprays, or lotions, giving you plenty of ways to reach different customers.
Current market trends make private-label sunscreen even more appealing. Many brands now offer eco-friendly and biodegradable packaging to help the environment. Vegan SPF formulas are becoming more popular with conscious shoppers, and parents often look for gentle, kid-friendly products. Reef-safe sunscreens are also in demand because they protect marine life without using harmful chemicals. By offering these options, private-label brands can stand out and reach more customers.
|
Manufacturer / Platform |
MOQ |
Customization Options |
Certifications |
|
BeauteTrade |
Low MOQ available |
Custom labeling & branding |
Varies by supplier (FDA, GMP, ISO) |
|
Tradewheel.com |
Flexible (supplier dependent) |
Custom formulations, private label |
FDA-compliant, GMP (supplier dependent) |
|
Pure Source |
Moderate MOQ |
Custom formulations, packaging |
GMP, FDA-registered |
|
Solesence |
Varies by project |
Full private-label development, R&D, packaging |
FDA, GMP, ISO-certified |
|
ThomasNet |
Supplier-specific |
Supplier-specific |
Supplier-specific (FDA, GMP, Organic) |
|
Dynamic Blending |
Low MOQ (startup friendly) |
Highly customizable (vegan, organic, tinted, reef-safe) |
FDA, GMP, ISO, Leaping Bunny (cruelty-free) |
|
Amazon Business |
Flexible (bulk orders possible) |
Packaging, container, product size customization |
Supplier-specific (FDA, GMP) |
|
Garcoa |
Moderate MOQ |
Full-service private label, packaging, branding |
FDA, GMP, ISO-certified |
Following are the best B2B marketplaces where you can find private label sunscreen manufacturers in the USA:
You can find the best US sunscreen private label manufacturers on BeauteTrade. It is a wholesale trading website that is designed to cover the beauty and skin care market and provides opportunities for wholesale beauty companies to interact with each other. Here, you can connect with wholesale sunscreen manufacturers who can give you bulk sunscreen lotion wholesale at the best prices. They offer great options for customized labeling and branding. You can get several purchasing benefits such as bulk discounts and low MOQs on your sunscreen spray bulk orders.
Tradewheel.com is a US-based platform where you can meet top-rated sunscreen manufacturers from the region. The website is one of the fastest growing B2B marketplace and has all the possible solutions for your private label sunscreen business from start to finish. The platform has been associated with FDA-approved wholesale sunscreen suppliers from the USA who have listed a wide range of hydrating sunscreen, sun protection sticks, cream, lotion and spray at affordable prices. They offer custom formulation sunscreen with high quality ingredients that will increase your brand reputation.
Pure source can fulfill your needs of sourcing private label beauty products including bulk sunblock suppliers. Situated in Miami Florida, they are offering customized solutions to your business problems. The website can handle all your requirements that you need in starting your SPF business from scratch. They use premium ingredients that go into the product which will later be tested through various procedures to assure quality standards. Associated with expert trained personnels, they can accommodate all of your specific needs without any issues.
This brand is willing to partner with you and provide you with the best possible solutions to make your sunscreen brand a hit. Solesence offers organic SPF using premium quality mineral sunscreen active ingredients which are produced in their own regsitered facility. They focus on forming brand partnerships through R&D for maintaining quality. With the keen focus on every little detail that goes into a successful new product, from ingredient selection to materials, they want great customer satisfaction.
ThomasNet has a full directory of private label sunscreen manufacturers in the USA. The platform only provides you with the genuine suppliers lead who are working in the US beauty industry for quite some time and has created a digital presence to serve by leveraging digitization. You can meet many suppliers who deal with eco-friendly sunscreen manufacturing to act upon your requests. The website is designed with an interface that is very easy to use and user friendly. It will help you in finding the vast sunscreen category with advanced tools so that you can save time.
Dynamic Blending focuses on providing the customized solutions to you specially if your aim is to start a new sunscreen brand. They work with a mission to satisfy their buyers by giving them high quality products and willing to act on customized requests. Here you can get bulk sunscreen with vegan, organic, reef-save, clear, sensitive skin-friendly, tinted, and other personalized options. They are known to work with intelligence and offer great services.
Amazon has been associated with the genuine sunscreen manufacturers in the USA. The platform is highly renowned for consumer buying and now has separated business dealings by drafting another platform with the name of Amazon Business. You can meet several sunscreen manufacturing suppliers from different regions in the US. Ask your sunscreen in bulk order with desired specifications and enquire about ongoing deals. As a private-label manufacturer, you can customize your packaging, product size, container design, etc., at the time of placing the order.
Last but not least, a family owned business named Garcao will understand your product requirements and provide you with exactly what you have pictured as your own sunscreen brand. They are highly committed to their company values and aim for providing the ultimate customer satisfaction. They take pride in producing premium quality skin care products including private label sunscreen. Over the years, the platform has grown its team to the widely vast and diverse group of experts they are today. They recognize that different clients have varying needs, and are able to step in at any point in the manufacturing process.
Finding sunscreen wholesale distributors in the USA comes with various benefits. One of them is the brand appeal. It provides excellent brand value to your sun protection product as the USA is one of the leading countries in producing and selling cosmetic and skin care brands with a significant market share.
Purchasing bulk sunblock from sunscreen manufacturers situated in the USA sets you free from the worry of adding fake or unauthentic ingredients. They have maintained the quality and created tremendous goodwill in the market by offering the best quality products.
A high-quality product will help you maintain the best reputation in the market and increase your small scale sunscreen brand’s reputation and credibility. US-based sunscreen manufacturers run advanced testing methods to ensure the product is not harmful to the skin surface.
Souring bulk sunblock from the manufacturing companies in the US keeps you updated with the upcoming trends in the beauty industry, making you two steps ahead of the competition. Skincare brands in the USA opt for more biodegradable, vegan, eco-friendly ingredients, giving you an edge in introducing more varieties under sunscreen banner labels.
While sourcing bulk sunscreen from US based company manufacturers have several benefits, make sure to use your right as a buyer and keep several considerations in mind while choosing a private label sunscreen manufacturer in the USA:
1. Ensure the manufacturer follows legal regulations, and tests methods for sunscreen products.
2. Check the customizable offers. Look through the formulas, SPF levels, ingredients, and packaging and change it as per your requirements.
3. Prefer a manufacturer who provides environmentally friendly formulations and packaging as it is in trend.
4. Pick the supplier who offers low MOQs. Close the deal that fits your budget and production needs.
5. Ensure the manufacturer offers personalized branding and cosmetic packaging solutions.
6. Aim for long term relationships for scaling up as your broad-spectrum SPF business grows.
|
Type |
Texture & Application |
Best For |
Pros |
Cons |
|
Lotion |
Creamy, spreadable texture; applied with hands |
Daily use, face & body |
Even coverage, moisturizing, widely available, suitable for dry skin |
Can feel greasy, takes time to absorb |
|
Spray |
Lightweight mist, sprayed directly on skin |
Quick application, reapplying outdoors, hard-to-reach areas |
Convenient, fast, less mess, good for body coverage |
Easy to miss spots, can inhale mist, may require rubbing in |
|
Stick |
Solid balm; applied directly by gliding on skin |
Face, sensitive areas (nose, ears, under eyes) |
Travel-friendly, mess-free, targeted application, less leakage |
Limited coverage, harder to spread evenly, not ideal for full body |
|
Gel |
Lightweight, non-greasy, absorbs quickly |
Oily skin, humid climates, sports activities |
Cooling, non-sticky, invisible finish, good for acne-prone skin |
May dry out skin, not as moisturizing, less common in stores |
Starting a sunscreen business in 2024 is highly profitable. The global sun care market is booming due to increasing awareness about skin protection and rising demand for specialized products like sunscreen for sensitive skin. With the support of sunscreen contract manufacturers, businesses can easily develop high-quality, custom formulations at competitive costs.
Starting a brand with private label sun care products allows companies to enter the market quickly with less investments. Today’s consumers seek eco-friendly sunscreens, there’s plenty of opportunities to capture a growing market.
Here is a step-by-step guide to launch your private-label sunscreen brand:
Sourcing – Start by finding reliable private label sunscreen manufacturers. Many suppliers on platforms like BeauteTrade, Tradewheel, or Amazon Wholesale provide ready-made formulations that you can customize.
Formulation – Decide on the SPF level (30, 50, or higher), texture (lotion, spray, gel, or stick), and ingredients. Focus on trends like vegan, cruelty-free, and reef-safe formulas to appeal to conscious consumers.
Branding – Build a strong identity with unique packaging, an attractive logo, and a clear brand message. Your branding should highlight skin safety, quality, and lifestyle appeal.
Compliance – Ensure your product meets FDA, EMA, or local regulations. Proper labeling and testing are essential before launching.
Selling – Market your sunscreen online through social media, eCommerce stores, and B2B platforms, or partner with retailers for wider reach.
In this blog, we have covered the insights of the sunscreen market and how sourcing it from US-based suppliers can add value to your sunscreen brand from sourcing private-label. The best way to communicate, purchase, and stay updated about industrial trends and fluctuations in market conditions is to utilize B2B marketplaces and meet the best private-label sunscreen manufacturers online.
How much does it cost to start a sunscreen brand?
Starting a sunscreen brand can cost between $5,000 to $20,000, covering MOQ, formulation, packaging, and FDA testing. Costs vary by customization and supplier.
What SPF is best for daily use?
For daily use, dermatologists recommend SPF 30 to 50 as it provides reliable broad-spectrum protection against harmful UVA and UVB rays.
Can I customize sunscreen formulas with private-label manufacturers?
Yes, most private-label sunscreen manufacturers let you customize SPF levels, ingredients, packaging, and eco-friendly options to fit your brand.
Do US sunscreen manufacturers follow eco-friendly trends?
Yes, many US sunscreen manufacturers now offer biodegradable packaging, vegan SPF, and reef-safe formulations to meet eco-conscious demand.