Apart from many other solutions to enhance eyelash growth, such as eyelash extensions and false lashes, we've been introduced to more natural ways to increase the volume and fullness of eyelashes and eyebrows. One such product gaining popularity is the eyelash serum. Applied over the lash line, it stimulates natural lash growth and improves lash density over time. Today, it's among the most talked-about eyelash care products in the beauty industry.

With the rise of interest in clean and green beauty, vegan eyelash serums and non-toxic lash growth serums have seen a significant rise in demand. These products are often enriched with biotin for lash growth, peptides, or castor oil for eyelashes, making them a favorite among users looking for gentle yet effective options. Many suppliers now offer eyebrow and eyelash serums designed to deliver results without causing irritation, ideal for those seeking a lash serum for sensitive eyes.

This blog will take you through the market overview, types of lash serums, and the best platforms to source organic lash serum wholesale or private-label lash products to start or scale your beauty business.

Eyelash Growth Serums Global Market Trend Data

The global market for eyelash serums has experienced a substantial boom, driven by a growing preference for cruelty-free beauty brands, clean formulations, and dermatologist-tested eyelash products. According to Grand View Research, the eyelash serum market was valued at USD 897.9 million in 2023 and is expected to hit USD 1.35 billion by 2030, growing at a CAGR of 6.1%.

A notable trend is the increasing number of salons and retailers choosing eyelash growth serum with biotin and peptides for salons to meet client demands. Meanwhile, organic eyelash growth serum bulk suppliers in China are providing natural and budget-friendly alternatives to synthetic products. Emerging wholesale cosmetic trends point to a rising interest in sustainability, affordability, and multifunctional beauty.

Types of Eyelash Growth Serums:

The following are several types of eyelash growth serums that are in high demand nowadays:

• Peptide Serum

• Organic Serum

• Prescribed Serum

• Vitamin Serum

• Vegan Serum

• Castor Oil Infused Serum

• Biotin Eyelash Serum

As the industry grows, more businesses are seeking safe eyelash enhancers and working with lash serum manufacturers who can cater to unique brand requirements. Features like custom eyelash serum packaging and low MOQs are essential for small and growing brands.

How to Choose the Right Eyelash Growth Serum for Your Business

Top Best Private Label Eyelash Growth Serum Manufacturers in 2025

Here's a list of B2B beauty platforms where you can connect with reliable beauty product suppliers:

1. Tradewheel.com

Buy eyelash and eyebrow growth serum in bulk from Tradewheel.com. It is a popular B2B marketplace known for its most engaging user interface, designed with innovative features and product sourcing tools that make private label lash products wholesale procurement hassle-free.

Tradewheel.com is one of the biggest trading websites associated with wholesalers and suppliers from all over the world, including China, Japan, South Korea, and several other countries, which have joined to expand their market by providing premium quality eyelash serums that promote growth and volume.

The website is filled with millions of categories, and you can find exactly what you are looking for by placing your query in the high filter search bar. You will be directed to the vast eyelash serum category, where you can find all kinds of wholesale serums that you can get in bulk quantities. You can join the manufacturers for direct conversations and ask them for customizations regarding product packaging, quantity, delivery, etc., to avoid future conflicts.

2. BeauteTrade

BeauteTrade is a website that is designed to provide solutions to all sizes of businesses that are willing to enter into the cosmetic industry with a small capital investment. This website provides you with all the best possible solutions by making your connections with globally renowned eyebrow and eyelash growth serum factories, their manufacturers, and wholesalers.

Here, you can increase your industry awareness and ongoing trends in the beauty industry, and develop long-lasting relationships with the best manufacturers who can provide you with private-label products that can help you start your new startup. The suppliers will cater to your specific needs regarding product packaging, quantity, and quality.

3. Bio Beauty Concepts

Bio Beauty Concepts is a one-stop shop in Australia that raises the bar very high by combining beauty and health standards for business. Applying cosmetics to your face, especially on the eye, can be risky and cause severe reactions. For this purpose, Bio Beauty Concepts is affiliated with professionals who make sure that no one has to face these problems. The platform is associated with several other exclusive professional brands to provide various options and product ranges with distinct prices.

These brands empower the network and cater to over 2,000 customers who are satisfied with the fantastic and affordable prices of wholesale eyelash serums by a few of the world-leading brands and companies without compromising quality.

4. Amazon Business

Amazon is one of the most dominating e-commerce platforms in the world, and millions of users use it to buy and sell products online. After creating a trusted image in the minds of consumers, Amazon has developed a platform to provide access to millions of wholesalers and manufacturers who deal in B2B transactions only.

Business transactions are based on long-term connections and also give buyers the right to negotiate to attain low per-unit costs. The website is straightforward to register and requires simple registration formalities. You can do business with several eyelash growth serum wholesale manufacturers and suppliers from all over the world who have a wide range of eyelash growth serums available for sale. Here, you can place your orders, manage them, and track them until they arrive through transparent procedures.

5. EC21

The trend of makeup and skincare techniques from South Korea has recently been high. People all around the world are looking forward to using Korean products that are in high demand. For this purpose, we have included EC21, a wholesale marketplace in South Korea. Though the website is a global network, you can meet many South Korean eyelash serum manufacturers who can fulfill all your needs.

One of the world's most popular B2B marketplaces, EC21, has over 3 million products listed for wholesale trading. The website records more than 1 million buying and selling leads registered and over 600,000 trade exchanges and inquiries every month.

6. SalonFirst

Salon First is providing more than wholesale beauty products. They claim to give excellence with their products in the most unique and innovative ways, where the quality of their wholesale eyelash serum speaks for itself. They have been working with fantastic dedication since 1989 and supporting beauty professionals and buyers with the best-branded products in bulk quantities and at affordable prices.

The team works with a simple agenda and considers their success as your success. The team works on themselves first in order to understand your needs better. They get complete insights into market trends of the beauty industry to cater to your specific needs with the finest possible solutions. They are committed to providing all kinds of wholesale eyelash growth serums and specifications, such as private labeling.

7. Lash Rehab

The Lash Rehab is a well-established e-commerce company that was homegrown by two sisters who believed in providing quality products without any additional preservatives or chemicals and made the final product vegan-free, cruelty-free, and free from all reactive formulas that can damage sensitive skin around the eyes.

They have introduced modern solutions for eyelash growth, incorporating science behind it. They have been working with several salons and beauty experts from Australia by providing them with the best quality wholesale eyelash growth serum with no compromise on beauty standards. They work with an aim to provide an effective solution for eyelashes that offers quick results but without any additional or harmful ingredients.

8. DHgate

DHgate is one of the biggest wholesale business platforms that provides you with an opportunity to get in touch with Chinese suppliers who are highly equipped with all types of wholesale eyelash growth serums that you need for your business. Dhgate is associated with trustworthy manufacturers and suppliers who can offer you the best rates as they produce their products,and no intermediaries are involved.

This allows you to ask for private label customization to get exactly what you need. You can also access their website, which features over a million Chinese wholesalers and manufacturers, with more than 40 million products for sale. The website has over 10 million buyers registered from 230 countries and regions.

9. Made-In-China

Lastly, we have a platform created to connect regional suppliers and manufacturers from China to support the country's GDP and prove their self-sufficiency in production, sales, and e-commerce. Made-In-China is known for wholesale trading websites that can help you make business connections with wholesalers and suppliers in China who are highly responsive to your queries and provide easy sourcing techniques that will be beneficial to both parties.

The website comprises more than 3600 categories, including various kinds of eyelash growth serums you need for your business. You can send inquiries and get quotations from potential Chinese suppliers anytime.

Conclusion

To sum up, the eyelash serum industry is evolving rapidly. Consumers today are looking for safe, effective, and ethical options like cruelty-free, vegan, and non-toxic lash growth serums. For businesses, platforms like Tradewheel.com, BeauteTrade, and Amazon Business provide easy access to top-rated B2B platforms for eyelash serum suppliers, offering everything from private-label lash products to custom packaging and FDA-approved formulations.

Whether you're launching your own line or expanding your existing offerings, now is the perfect time to explore the global boom in eyelash care products and turn consumer demand into opportunity.

Frequently Asked Questions

What is the minimum order for private-label eyelash serums?

The minimum order quantity typically starts at 100–500 units, depending on the supplier.

How long do results take with eyelash serums?

Visible results usually appear within 4 to 8 weeks of consistent use.

Are these products FDA-approved or dermatologically tested?

Most are dermatologically tested, but FDA approval depends on the product's ingredients and claims.

Can I sell private-label eyelash serums on Amazon?

Yes, you can sell private-label eyelash serums on Amazon if you meet their compliance and labeling requirements.